Josephine Lorelle

Josephine Lorelle Textile Pattern Designer based in New Zealand and onwer of Studio Lorelle

Josephine Lorelle

Josephine Lorelle is a New Zealand textile designer and the founder of Studio Lorelle, the country’s first dedicated textile design studio. Known for her stunning use of colour and painterly, expressive style, Josephine’s work blends artistry with contemporary surface design — creating prints that are both evocative and commercially refined.

Her designs are sold internationally across New Zealand, Europe, Australia, Malaysia, India, and the United Kingdom, with clients spanning fashion, homeware, and interior design.

Deeply inspired by the natural world, Josephine’s collections often reference native flora, organic forms, and the rhythm of the landscape, interpreted through her distinctive artistic lens.

Through Studio Lorelle, Josephine continues to champion Antipodean creativity on the global stage, uniting artistic freedom, craftsmanship, and innovation in every design. She also regularly attends leading global textile design shows to showcase the studio’s latest collections.

Recent client work

Lexy London dress pattern by Josephine Lorelle, New Zealand Textile Designer.
Josephine Lorelle Textile Design with Caftanist.
Josephine Lorelle Textile Design with Caftanist.
Scarf textile design for We-ar Clothing.

Designer Collective by Aspiring Walls in Resene & Guthrie Bowron

The Designer Collective by Aspiring Walls is a collaboration between Aspiring Walls—The Southern Hemisphere’s only manufacturer of wallpaper—and a diverse group of local artists from across the country. This unique collection brings together the finest artistic talent and the exceptional craftsmanship of Aspiring Walls' printing process to create stunning, one-of-a-kind wallpapers that are made in New Zealand. The wallpapers are available online through Aspiring Walls and in-store with Resene New Zealand, Guthrie Bowron and all leading NZ wallpaper suppliers.

All wallpapers are sold as wall murals, but are commercial grade and fully customisable for your space.

Josephine Lorelle Wallpaper Design, but Studio Lorelle, New Zealands first dedicated textile design studio
Shop Wall Murals

Book a call with us.

Would you like to chat prints, view our current fabric collection, or just touch base to see what I offer? Set up a chat with us.

  • “Thank you Josephine, I can’t wait to display the new printed collection, It will be so beautiful, I love your prints” ~ Nama

  • "The prints look so pretty! I'm really happy with the look, shapes, colors, and layouts. You are so talented at bringing to life what my brain was thinking." ~ Samantha

  • Absolutely in love with Josephine's prints. Her design details and colours make it easy to make my dresses extra special. I will always come back for more. - Taryn, Bitty Bambu

  • It is amazing to collaborate with Josephine and bring her designs to life on wallpaper. Everyone needs Jo's designs on their walls! - Stacey, Aspiring Walls