Josephine Lorelle

Josephine Lorelle Textile Pattern Designer based in New Zealand and onwer of Studio Lorelle

Josephine Lorelle is a New Zealand textile designer and the founder of Studio Lorelle, the country's first dedicated textile design studio. Known for her bold use of colour and painterly, expressive style, Josephine's work blends fine artistry with contemporary surface design, creating prints that are both evocative and commercially refined.

Her designs are sold internationally across New Zealand, Australia, Europe, Malaysia, India, and the United Kingdom, with clients spanning fashion, homeware, and interior design.

Deeply inspired by the natural world, Josephine's collections draw on native flora, organic forms, and the rhythm of the landscape, each interpreted through her distinctive artistic lens. Her work carries a sense of place that is unmistakably New Zealand, yet speaks to a global audience.

Through Studio Lorelle, Josephine champions New Zealand and Australia, creativity on the world stage.

Book a call with Josephine.

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